The real problem that anyone researching Web 2.0 has is that any in-depth review of Web 2.0 will threaten its ongoing viability. Web 2.0 is utterly dependent on the people who create "user-contributed content" to not mind that the service providers are making oodles of money off the content they're creating. While it's true that most of them do not, in fact, mind this, they are more likely to mind if someone points it out to them. As it's very hard to discuss Web 2.0 without discussing this aspect of it, most every attempt to examine Web 2.0 in detail gets cut off at the point that it would begin to threaten the golden-egg-laying goose.
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